Get your Digital Signage Content Ready for Summer
As the sun shines longer and brighter this time of the year, viewers are out of the house for longer parts of the day. As they shop, run errands, and take care of general day-to-day needs, there are two questions for your digital network. How effective is your content at reaching the right demographic while they do so? And, what kind of digital signage content for Summer is best?
The Power of Original Video Content for Digital Signage Screens
At Wovenmedia, we’ve noticed that original video content creative is becoming a more effective tool to help businesses drive customer satisfaction. Ideally, this will help in leveraging an increase in engagement and return visits which lead to increased revenue.
How to Adapt your Retail Digital Signage Strategy for Valentine’s Day
Love is in the air! Digital signage is a creative way to boost sales by adapting content to get your shoppers in Valentine’s Day mood.
It’s time for the Olympics… again. The 2022 Winter Olympics are coming to your digital signage screens!
It’s time for the Olympics, again. Kick-off this new year 2022 and bring Winter Olympics Content to your digital signage screens.
3 Reasons Why Content Partnerships are so Important to Drive Customer Engagement
The media and broadcast industry is a multi-varied, complex organization. Simply put, it’s made up of companies both large and small encompassing television, cable, film, music, sports, news, and more. This industry aims to drive customer engagement through entertaining and informative “messaging” in a variety of ways. So how does a digital out-of-home company achieve […]
Digital Signage Content Strategy and Customization Matters
For me, a lot of what I see on these out-of-home screens is wasted. By wasted I mean there’s nothing relevant reaching me – the consumer or viewer sitting in that seat, in that space, at that time. Now I don’t expect to have personalized content for me and me alone. I can get that […]
Why Having Relevant Digital Signage Content Should Be Your #1 Priority
For the modern marketer, a good marketing strategy and digital content management is key. In 2019 we see a digital world overloaded with video content everywhere we go. There is an exceptional and ever-growing amount of content made available every day, every minute, every second, competing for our attention. In fact, CISCO predicted that by 2021, 17 […]
Content strategy: How to use video for marketing
Content strategy starts with picking the right type Content strategy is the ongoing process of transforming business objectives and goals into a plan. It’s clear that video is a powerful marketing tool. Here are a few powerful reasons you should use video marketing right now. Video is everywhere. On landing pages, social media, mobile phones, doctor’s […]
Rise of the digital signage screens
Well let’s hope that in spite of all the AI talk, we are still far from the rise of the machines. Our beloved Terminator is hopefully still far away, at least for this generation. However, the debate over whether we gaze at our digital screens too much is already over. Yes, we do! So much so […]