The Power of Original Video Content for Digital Signage Screens

video content original for digital signage

At Wovenmedia, we’ve noticed that original video content creative is becoming a more effective tool to help businesses drive customer satisfaction. Ideally, this will help in leveraging an increase in engagement and return visits which lead to increased revenue.

Discover 5 Ways You Can Use Digital Signage For Halloween

On average, every American will spend $162.29 on Halloween. From decorations to party food, drinks, and that all-important trick-or-treat candy. All in all, Halloween is big business for retailers.
Discover 5 ways you can use digital signage content for Halloween to increase ROI and improve customer experience.

3 Reasons Why Content Partnerships are so Important to Drive Customer Engagement

3 Reasons Why Content Partnerships are so Important to Drive Customer Engagement

The media and broadcast industry is a multi-varied, complex organization. Simply put, it’s made up of companies both large and small encompassing television, cable, film, music, sports, news, and more.  This industry aims to drive customer engagement through entertaining and informative “messaging” in a variety of ways. So how does a digital out-of-home company achieve […]

Digital Signage Content Strategy and Customization Matters

digital signage helps connect with customers

For me, a lot of what I see on these out-of-home screens is wasted. By wasted I mean there’s nothing relevant reaching me – the consumer or viewer sitting in that seat, in that space, at that time. Now I don’t expect to have personalized content for me and me alone. I can get that […]

Why Having Relevant Digital Signage Content Should Be Your #1 Priority

Why Having Relevant Digital Signage Content Should be Your #1 Priority

For the modern marketer, a good marketing strategy and digital content management is key. In 2019 we see a digital world overloaded with video content everywhere we go. There is an exceptional and ever-growing amount of content made available every day, every minute, every second, competing for our attention. In fact, CISCO predicted that by 2021, 17 […]

Content strategy: How to use video for marketing

How To Use Video For Marketing

Content strategy starts with picking the right type Content strategy is the ongoing process of transforming business objectives and goals into a plan. It’s clear that video is a powerful marketing tool. Here are a few powerful reasons you should use video marketing right now. Video is everywhere. On landing pages, social media, mobile phones, doctor’s […]

Rise of the digital signage screens

Digital signage screens

Well let’s hope that in spite of all the AI talk, we are still far from the rise of the machines. Our beloved Terminator is hopefully still far away, at least for this generation. However, the debate over whether we gaze at our digital screens too much is already over. Yes, we do! So much so […]