Content strategy: How to use video for marketing
Content strategy starts with picking the right type Content strategy is the ongoing process of transforming business objectives and goals into a plan. It’s clear that video is a powerful marketing tool. Here are a few powerful reasons you should use video marketing right now. Video is everywhere. On landing pages, social media, mobile phones, doctor’s […]
Rise of the digital signage screens
Well let’s hope that in spite of all the AI talk, we are still far from the rise of the machines. Our beloved Terminator is hopefully still far away, at least for this generation. However, the debate over whether we gaze at our digital screens too much is already over. Yes, we do! So much so […]