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Take a look at a few of our most popular recent articles to learn about industry trends,
how Wovenmedia is adapting to meet your needs, and more.

All Articles

Take a look at a few of our most popular recent articles to learn about industry trends,
how Wovenmedia is adapting to meet your needs, and more.

Two people looking and pointing to a strategy board.
Customer Experience

Drive Sales and Build Loyalty: How Retail Media Networks Help Brands

Retail media networks allow retailers to monetize their digital properties by selling ad space to third-party brands. Websites, apps, and in-store assets like screens and projectors are all sources of untapped revenue. According to Forrester, one-quarter of retailers are generating more than $100 million in revenue from their media networks.

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Video Content Programming pie chart on an ipad
Digital signage content

Video Content Programming: How to Use It to Enhance Your In-Store Strategy

One of the biggest advantages of digital signage is the ability to use video content to attract, engage, and sell to customers. In this blog, we will explore the benefits of video content programming for retailers and business owners in healthcare, automotive, and other industries. Keep reading to learn more about how you can use video content to engage and entertain shoppers.

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clock showing tax season is approaching. tax season content strategy
Digital signage content

Tax Season Content Strategy: How to Use In-Location Screens to Inform and Engage

Tax season is in full swing, and if you’re looking for ways to engage your customers and build your brand integrity, incorporating tax tips into your content strategy may be the way to go.
This year Wovenmedia has partnered with CNBC to promote financial literacy to a wider audience by bringing a series of “tax tips” videos to your digital screens.

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young woman with tablet pc shopping in-store
digital signage for retail

How Retailers Can Leverage Tech to Enhance Customer Experience

Online shopping has raised the bar for customer expectations. E-commerce offers shoppers a more personalized experience, and consumers are looking for consistency across platforms. The most successful omnichannel retailers are using customer data in conjunction with new technology to improve customer relations and enhance the customer experience in-store and online.

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Why You Should Invest in Digital Signage The Omnichannel Solution for 2023
digital signage for retail

Why You Should Invest in Digital Signage: The Omnichannel Solution for 2023

Studies show that a large percentage of today’s consumers do their research online before buying in-store. And they expect a seamless journey across all physical and digital platforms. Digital signage solutions can help you to connect your in-store and online experience, improve customer interactions with your brand, and drive sales. Keep reading to find out more. In this article, we set out the top three reasons why you should invest in digital signage in 2023.

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digital signage advertising network
Digital signage

How Does a Digital Signage Advertising Network Work?

A digital signage network consists of a group of screens and projectors, used to share a message (image and video) with the audience. For example, a retail store with multiple screens to share the latest deals or services offered at the store with shoppers.

A digital signage advertising network on the other hand is a series of networked screens that can advertise different products and services with the opportunity to tap into an additional revenue stream.

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How Digital Signage is Changing Brand Communication
Digital signage

How Digital Signage is Changing Brand Communication

Brand communication is the voice of your brand. It defines your relationship with your customers and how they respond to you. Done right, it even has the power to influence the purchasing decisions of your audience. If you’re evaluating your brand communication strategy right now, wondering if it could lead to more sales, the first thing you need to do is assess the channels you’re using.

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