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Take a look at a few of our most popular recent articles to learn about industry trends,
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Well let’s hope that in spite of all the AI talk, we are still far from the rise of the machines. Our beloved Terminator is
Too many times in life we have to endure the pain inflicted on us by having to wait in waiting rooms without proper digital signage. When we are
When I entered the corporate world, I was enamored with the beautiful high-rises in my city. I was so attracted to both the modern glass-faced
Take a look at a few of our most popular recent articles to learn about industry trends,
how Wovenmedia is adapting to meet your needs, and more.
42% of shoppers will shop in-store and online this season to find the best prices and experiences. Use new technology to drive success (and sales) this 2022 holiday shopping season.
A digital signage network consists of a group of screens and projectors, used to share a message (image and video) with the audience. For example, a retail store with multiple screens to share the latest deals or services offered at the store with shoppers.
A digital signage advertising network on the other hand is a series of networked screens that can advertise different products and services with the opportunity to tap into an additional revenue stream.
Brand communication is the voice of your brand. It defines your relationship with your customers and how they respond to you. Done right, it even has the power to influence the purchasing decisions of your audience. If you’re evaluating your brand communication strategy right now, wondering if it could lead to more sales, the first thing you need to do is assess the channels you’re using.
Digital signage in corporate communications is a great way to improve the workplace, keep everyone updated, and build trust. We list 5 ideas of how to use digital signage in the workplace.
Research from the Out of Home Advertising Association of America and The Harris Poll found 68% of back to school shoppers will be looking for OOH ads regarding special sales and deals as they make buying decisions this summer.
Retail media is a form of digital signage used to advertise products and events to shoppers. One of the benefits of retail media networks is that they are installed in locations where shoppers are already gathering. This makes retail media an effective way to reach current customers and attract new ones.
Content creation for digital signage is not like designing a commercial or an online ad. It’s an art form all of its own. As well as with outdoor advertising (billboards, posters, etc.), your audience is on the go, and you only have a few seconds to grab their attention
Your digital signage network could be an untapped source of additional revenue. If you’re already using in-store screens to promote your products and services to customers, other brands could do the same. By offering slots in your media playlist to advertisers, you can generate extra cash, which means the screens will effectively pay for themselves! In this blog, we’re going to look at how you can monetize stores with your digital signage network – and four reasons why you should.
Car showrooms are renowned for providing a luxurious, aesthetic, and digitally-advanced customer experience. Discover 15 digital signage ideas for automotive dealerships looking to outshine their competitors.
How much attention do you pay to ambient music while you’re out shopping? Most of the time, we’re so used to it being there, we just let it fade into the background. But even if you’re not consciously aware of what you’re listening to, the type of music retailers play can have a huge impact on our mood and behaviors. The power of background music in retail has been the subject of extensive scientific research.
What is digital signage? You’ve more than likely seen some form of “digital signage” throughout your life, even if you don’t exactly know what it means. In simple terms, it is any sort of digital screen that conveys information to inform, engage, and educate your audience.
As the sun shines longer and brighter this time of the year, viewers are out of the house for longer parts of the day. As they shop, run errands, and take care of general day-to-day needs, there are two questions for your digital network. How effective is your content at reaching the right demographic while they do so? And, what kind of digital signage content for Summer is best?
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