Creating a Safe Experience in Retail Via Digital Signage
In consideration to the ongoing pandemic, people are now more than likely to pay attention to their everyday surroundings, in order to stay safe while maintaining their peace of mind. In this sense – as a business owner – it’s extremely important to think “Do I feel safe?” when putting yourself in anyone’s shoes. Therefore, […]
Dispensary Digital Signage and Dispensary Menu Boards
Nothing’s more powerful than an idea whose time has come, and although Cannabis has been around for ages, its mainstream acceptance on a global scale is just starting to blossom. More money is beginning to flow within the industry, including heavy levels of consolidation around top-level firms looking to get their feet wet with initiatives […]
Retail digital signage and advertising displays
For 2020 and beyond, retailers should take advantage of their in-store traffic as it relates to advertising monetization Retailers have made significant progress over the past decade elevating their online, e-commerce experience for their customers. Much work remains to close the gap with Amazon and eBay, but traditional retailers are at least fully engaged and […]
Digital signage screens are brighter than ever: The rising of 4K content
The potential of Digital Out-of-Home is wide and vast. With every new opportunity in place-based media, comes a new opportunity for data collection based on targeting, and engagement. There are digital signage screens everywhere you go. If they are successful, they’re incorporating some element of interactivity, with the ability for network software and hardware solutions to […]
Digital signage in Showrooms
Showrooms are all about customer perception and customer experience. The mastery of seducing the customers’ perception into loving your showroom, and consequently, your brand can be both costly and challenging. However, with some smart insights and a well-functioning digital signage solutions, your showroom can be top-notch without devouring your budget.
Digital Customer Experience in Retail
What are the main KPI’s (Key Performance Indicators) for retailers? There are a few that we can guess – revenue, upsell, stock, etc. It’s clear that as we move forward in a truly digital age, one KPI must be digital customer experience. This requires a deep dive into the customer journey (no, not the drive […]