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Featured Articles

Take a look at a few of our most popular recent articles to learn about industry trends,
how Wovenmedia is adapting to meet your needs, and more.

All Articles

Take a look at a few of our most popular recent articles to learn about industry trends,
how Wovenmedia is adapting to meet your needs, and more.

new immersive digital signage trends - qr code
Customer Experience

New Immersive Digital Signage Trends: QR Codes, Augmented Reality, and Anamorphic Billboards

New digital signage trends, like QR codes, mobile AR, and anamorphic billboards, are transforming how businesses interact with customers. QR codes offer quick access to exclusive content and discounts. Mobile AR creates a virtual reality experience accessible on smartphones. Anamorphic billboards use optical illusions to create immersive advertising campaigns. These trends are changing how businesses engage with customers, and as the industry continues to evolve, we can expect more innovative uses for these technologies.

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The Power of Original Branded Content in OOH Networks. People at a restaurant looking at screens with different content playing on them
Customer Experience

The Power of Original Branded Content in OOH Networks: How to Drive Business Success

With a return to in-person shopping and service sector visits, venues such as retail and medical offices have an opportunity to build brand awareness, customer loyalty and improve the in-person experience through original branded content on OOH networks. You can build out an omnichannel experience with uniquely crafted brand content that extends your messaging to in-person environments.

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Two people looking and pointing to a strategy board.
Customer Experience

Drive Sales and Build Loyalty: How Retail Media Networks Help Brands

Retail media networks allow retailers to monetize their digital properties by selling ad space to third-party brands. Websites, apps, and in-store assets like screens and projectors are all sources of untapped revenue. According to Forrester, one-quarter of retailers are generating more than $100 million in revenue from their media networks.

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Video Content Programming pie chart on an ipad
Digital signage content

Video Content Programming: How to Use It to Enhance Your In-Store Strategy

One of the biggest advantages of digital signage is the ability to use video content to attract, engage, and sell to customers. In this blog, we will explore the benefits of video content programming for retailers and business owners in healthcare, automotive, and other industries. Keep reading to learn more about how you can use video content to engage and entertain shoppers.

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clock showing tax season is approaching. tax season content strategy
Digital signage content

Tax Season Content Strategy: How to Use In-Location Screens to Inform and Engage

Tax season is in full swing, and if you’re looking for ways to engage your customers and build your brand integrity, incorporating tax tips into your content strategy may be the way to go.
This year Wovenmedia has partnered with CNBC to promote financial literacy to a wider audience by bringing a series of “tax tips” videos to your digital screens.

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maximize customer engagement in-store
digital signage for retail

3 Ways to Fine-Tune Your CX in 2023

Thanks to the advances in technology, there are now plenty of ways for retail brands to interact with customers both in-store and online. Leveraging the power of digital signage, you can create interactive and personalized experiences that tie together your physical and online stores.

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Choosing the Right Digital Signage Content for 2023
Content Strategy

Choosing the Right Digital Signage Content for 2023

Choosing the right kind of digital signage matters. What media is best to use to be effective will depend based on the location of the screen, its purpose, and the target demographic. WovenContent offers rights-cleared content in a variety of categories ready-to-use in digital signage screens everywhere.

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young woman with tablet pc shopping in-store
digital signage for retail

How Retailers Can Leverage Tech to Enhance Customer Experience

Online shopping has raised the bar for customer expectations. E-commerce offers shoppers a more personalized experience, and consumers are looking for consistency across platforms. The most successful omnichannel retailers are using customer data in conjunction with new technology to improve customer relations and enhance the customer experience in-store and online.

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Why You Should Invest in Digital Signage The Omnichannel Solution for 2023
digital signage for retail

Why You Should Invest in Digital Signage: The Omnichannel Solution for 2023

Studies show that a large percentage of today’s consumers do their research online before buying in-store. And they expect a seamless journey across all physical and digital platforms. Digital signage solutions can help you to connect your in-store and online experience, improve customer interactions with your brand, and drive sales. Keep reading to find out more. In this article, we set out the top three reasons why you should invest in digital signage in 2023.

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