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Media Matters. Digital Signage Content Strategy and Customization Matters.
Each day the world requires you to carefully and attentively be present and focused, because there’s so much flying at you in the news and in day to day mechanics, that it’s super easy to become lost, un-focused and miss things that matter. In the world of media,...
Want to find out how you can improve customer experience, increase sales and receive the latest in Digital Out of Home Networks?
Media Matters. Digital Signage Content Strategy and Customization Matters.
Each day the world requires you to carefully and attentively be present and focused, because there’s so much flying at you in the news and in day to day mechanics, that it’s super easy to become lost, un-focused and miss things that matter. In the world of media,...
Sheltering in Place Far (5,962 miles) From Home
This year I started an internship at Wovenmedia as part of my UC Berkeley graduate program. I am studying digital marketing, so I was excited to start working for a tech company in growth marketing in Silicon Valley! Two months later I am still excited to work for...
Are You Providing a Consistent Customer Experience Across All Channels, Both Online and Offline?
One of the most critical questions that all enterprises should be able to answer: Are you providing a consistent customer experience across all channels, both online and offline? The new enterprise battlefront is the customer experience. Customers no longer base their...
For 2020 and beyond, retailers should take advantage of their in-store traffic as it relates to advertising monetization
Retailers have made significant progress over the past decade elevating their online, e-commerce experience for their customers. Much work remains to close the gap with Amazon and eBay, but traditional retailers are at least fully engaged and taking the online world...
How To Use Video For Marketing: Picking the right type and style for your specific business goal
10 Types of Videos You Can Use In Your Next Marketing Efforts It’s clear that video is a powerful marketing tool. Here are a few powerful reasons you should use video marketing right now. Video is everywhere. On landing pages, social media, mobile phones, doctor’s...
Can You Be Both Global and Local At The Same Time?: Building Glocal Customer Experience
McDonald's is McDonald's everywhere right? The same Golden Arch and the same big Mac. Or take Coca Cola, the same bottle and the same taste everywhere. A BMW is the same BMW and the same ultimate driving machine. We tend to believe that brands that achieved globally...
Innovate To Solve Problems
As a participant at the World Congress on Information Technology 2019 (WCIT 2019), which was held from October 6-9 in Yerevan, Armenia, I could not help but to reflect on years past on the journey we at Wovenmedia had taken to hire some of our technical resources in...
Digital Signage is the Superior Solution for Universities and Students
70% of colleges and universities already use digital signage on their campuses. This must mean there are measurable and meaningful benefits to this, right? Yes, is the answer. Let’s look at some of the key reasons campuses across the country are adopting an engaging...
Digital Out Of Home Is Brighter Than Ever: The Rising Of 4K Content
The potential of Digital Out-of-Home is wide and vast. With every new opportunity in place-based media, comes a new opportunity for data collection based on targeting, and engagement. There are displays everywhere you go. If they are successful, they’re incorporating...