Positive brand communication techniques during the global pandemic

Positive brand communication techniques during the global pandemic

Without a doubt, the COVID-19 pandemic has become one of the largest defining events of 2020. This unprecedented public health crisis brings many communication challenges that affect all companies, including their employees and customers. Many companies have paused...
Show, don’t tell: The power of video streaming

Show, don’t tell: The power of video streaming

If you are a retailer and can’t have a physical presence to welcome customers but need to continue doing business, what do you do?  Like many others, you take a deep and candid look at your website, right?  Everything from the way we work to the way we shop has...